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By editor

What the Marketplace Fairness Act Means for Ecommerce Merchants

 

Majority of individuals associated with Ecommerce Business have heard about the new terminology of MFA, the acronym for Marketplace Fairness Act or the Internet Sales Tax Act. MFA implies the latest bill passed in United States Senate and will come in front of the United States Representatives’ House very soon.

If the house passed this act, MFA will mandate every ecommerce retailer involved in selling more than 1 million dollar yearly in states, where they do not possess physical presence to collect related sales tax and make payment of taxes to each of the customers’ state and localized government.

How Ecommerce Stores should Prepare for MFA

Influence of MFA on Ecommerce stores depend primarily on the final state of the filed legislation. It may be phase with time and there may involve applicable revenue thresholds on annual basis. Businesses willing to stay prepared to look for affordable software solutions capable of handling sales tax compliances.

Find Out a Fully Automated Solution

Ecommerce businesses should take steps to find out a completely automated solution capable of handling each faucet associated with collection of online sales and procedure involved in remittance of tax. In fact, the software should be able to file necessary returns along with calculating taxes. You should never be lulled to think about your compliance merely because you calculate taxes. Secondly, you should concern about another important thing i.e. filing of returns. Here, focus of the state should be on file return and remitting of payment rather than the one calculated in the shopping cart.

Integrate the Solution with Accounting Software and Shopping Cart

Next, Ecommerce sites should look for a particular solution that can integrate with the already existing accounting software and shopping cart with the objective of streamlining transactions and keeping necessary records. You should never choose for any solution that fails to differentiate among various tax rates applicable to different types of products prevailing in the market.

Certification from Revenue Department of States

Next, you should make sure that your chosen solution has obtained certification from the revenue department of the state. In this way, you will make sure that state auditors are of comfortable that you are maintaining accuracy in your rates and following the mentioned rules strictly rather than merely relying on the spoken words of a salesperson.

Solution should calculate plus File Returns in Each State

You should make sure that your chosen solution should calculate as well as file returns in each state. If you find that your software is able to handle returns only in few states and/or local tax authorities, you have to file it in other states on your own. Generating as well as filing any tax return involves good knowledge of the subject matter and proper expertise, which one can expect to get from a good solution provider.

Solution should Maintain Audit Trail

Lastly, you have to make sure that your chosen solution to deal with MFA should maintain a particular audit trail and at the same time, should address issues and questions of a particular state.

By editor

Strategies To Validate Your Product Ideas

 

Coming up with a product idea for your new online business can be difficult. More difficult still is building the confidence to make the jump and go through with your idea once you do have one. Will anyone care? Will anyone buy it? These are common questions you’ll ask yourself at some point in your journey. Truth be told, you’ll never know with 100% certainty how well your product idea will do until you actually open up shop. However, by validating your product idea before jumping in head first, you can mitigate risk and build confidence in your idea before investing too much time and money.

Analyze Your Competition

You’re in all likelihood not the first person selling your particular product online. Therefore, a good first step is to look to your competition to better understand demand and potential product appeal.

Although you’ll probably never know exactly how well your competition is doing, there are things you can uncover that can give some indication.

Uncovering Your Competitors

The first step is to first determine who is currently selling your potential product. The easiest way to discover your competitors is to do some simple Google searches for your product idea. It’s important to think like a potential customer and search for terms that customers would actually use.

Once you uncover a few key competitors, you can use free online tools like Similar Web and SEM rush to uncover others.As an example, I searched for “Hair Extensions” in Google. Once I found a few of the top ranking online hair extensions stores, I searched for them in both SEM rush an Similar Web to get the following list of additional online hair extension retailers.

What does their social following/interaction look like?

Social following and interaction doesn’t necessarily correlate to sales but it could be a good indicator of market interest. One of the most important things to remember here is that you can’t take the number of followers for face value. It’s easy these days to purchase thousands of even tens of thousands of fake (robot) followers inexpensively on services like Fiverr. Because of this, you must look past just social following and look at how much interaction they actually receive on posts and the sentiment of responses.

Starting a new business can be a little scary especially when you’re unsure in your product idea. However, taking the time upfront to better understand your competitors, the market and doing some testing can help build confidence and save you time as well as money down the road.

By editor

Have you done everything to ensure the success of your Business?

 

Have you done everything to ensure the success of your Business?

Are you drowning in the sea of questions as to what to do and what not to? When it comes to the success and growth of your business, you don’t want to leave any stone unturned. Also, you are never short of suggestions and advises, but it that enough and relevant for the type of business you are running? If the answer is No, then you have a lot to think and work about and we hope this blog will help you and boost not only your business but your confidence too.

It is essential for you, as a seller to understand the need to sell your products on as many places as you can. It’s hardly possible for your business to be physically present everywhere, especially if you own a small business. We are sharing a checklist, which covers all the important factors you need to know:

  • Get your E-Commerce platform ready, if you haven’t already done that yet. If not, then you need one ASAP so that you can target a large number of people at one time. And if “getting an online store” is a hassle for you, then get help from experts and you simply sit back and relax.
  • Marketing & SEO strategies; make a plan to help the potential customers to find your store using the search engines. It targets potential, relevant and massive traffic and increases not only your sales but your brand value too.
  • Optimize and customize your storefront; you must have the complete control over your website so that you’d be able to customize in the way you like from layout, colors to content. Chose your own design and theme and make sure your store page is user-friendly.
  • Product management; it is as important as earning money. You need to manage your inventory, organize your products by category, type season, sale, etc., and add multiple images to make consumer’s selection easier.
  • Payments and checkout; make sure the payments options are easy and quick so that your customers find the entire shopping experience happy and friendly.

Keep these points handy and sure your business success. We agree, some of these points seem critical to handle but that’s where specialists come in. They will not only handle your account for you but will also drive sales for you. One of top e-commerce platform is Shopify. We hope you follow all these steps and simply sit back and relax while your business is being run and flourished.

Good Luck!

By Sonal Dharampuria

Cliff- Amazon’s Official Service Partner successfully serving 150 Sellers!

Few months back Amazon successfully launched Amazon Service Provider Network (ASPN) to woo customers. Cliff eCommerce became partner to assist and bridge Amazon’s sellers’ proficiency gaps in this new digital economy.

For small and large businesses, joining our network is a valuable tool in order to get more exposure and reach more clients. Cliff eCommerce have successfully launched its unique brand “Seller Drive” so as to unify service goals. As per today’s date, we are successfully serving more than 150 Amazon Sellers in various services segments.

Sellers are usually hand picking single or bundled service packs concerning their requirement while paying as per usage. Cliff Customer Manager and service staff makes sure services are rendered at an utmost level. Apart from Amazon, our team is assisting sellers in other marketplaces like Flipkart, Snapdeal, etc.

The services that we are focusing on are:

1. Catalogue Listing and Content Development
2. Amazon Sponsored Ad
3. Amazon Account Reinstatement
4. Deals N Promotions
5. Everyday Operations
6. Account Health Management
7. Complete Boost Sale Package

Lets celebrate this achievement together while adding more members in our Sellers’ family… Connect us NOW!

By Sonal Dharampuria

Why Cliff have partnered with Shopify?

Today’s breed of entrepreneurs have significant products to sell that are full of innovation, fulfills necessities and novel; but they always struggle to find a practical platform to sell their merchandise online. Similar struggle was faced by Shopify founders that driven them to build a system covering extensive suite of tools making online store development simpler.

Cliff eCommerce have partnered with Shopify so as to solve sellers’ problems while providing all possible assistance in order to build their online store. All the shops are fully hosted ensuring that shops run quickly and smoothly. We provide sellers to opt from a wide variety of store themes that can be free or paid depending on user’s choice.

There are many other features like accepting payments from wide variety of payment gateway, Google analytics, coupons, etc. and the list goes on. Cliff eCommerce provide expert services in accordance with Shopify norms while creating excellent stores for sellers with enormous functionalities and scalability.

Let’s connect together in making your online store dream to reality!

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What the Marketplace Fairness Act Means for Ecommerce Merchants
Strategies To Validate Your Product Ideas
Have you done everything to ensure the success of your Business?
Cliff- Amazon’s Official Service Partner successfully serving 150 Sellers!
Why Cliff have partnered with Shopify?